Blog
Ethical Data Collection: Mastering Responsible Engagement
Explore ethical data collection and compliance to build customer trust, develop strategies and gain insights into trends.
The Essential Guide to Managing Customer Data
Learn the key customer data management strategies for a marketing edge and get better audience engagement.
Best Customer Engagement Platforms in 2024
Explore the best customer engagement platforms for 2024. Compare features and innovations & elevate interactions and loyalty.
Gmail and Yahoo Updates: What this means for you & how to ensure your email marketing is still effective in 2024
As we move into 2024, big email providers like Gmail and Yahoo are cracking down on who and what will be allowed to end up in their recipients inboxes. Here’s what you need to know.
Top 8 Ways to Leverage Marketing Automation for your eCommerce Store
Marketing automation goes beyond email marketing automation; it is a comprehensive approach that includes personalized marketing, efficient customer segmentation, and much more.
Grow Your Business with Gleantap’s All-In-One Marketing Platform
If you’re looking for a single, comprehensive, and measurable platform, Gleantap is your marketing platform.
2023 Black Friday & Cyber Monday Calendar
The countdown to Black Friday & Cyber Monday is on. We have curated a marketing calendar that you and your team can leverage to drive a successful home run for this Black Friday & Cyber Monday.
Autumn Alerts: Making the Most of SMS Marketing During Fall
Autumn or Fall SMS marketing uses text messages during the Fall season to send out offers, alerts, notifications, or promotions to opted-in SMS subscribers.
Trick or Text: Maximizing Profits with Halloween SMS Campaigns
Halloween SMS message campaigns is to boost brand awareness and audience engagement.
The Power of Opt-In Text Messages for Building Customer Loyalty
If you’re a business owner or marketer, you know that there are a plethora of channels you can use to market your brand today.
Sales Automation: The Key to Scaling Your Business Quickly and Efficiently
Sales automation is a function of software that allows you to automate manual or repetitive tasks.
Top 10 Strategies for Growing Your SMS Opt-In List
SMS opt-in is when a user or customer chooses whether they want to be contacted by a particular company via text message or not.