The Customer Retention Strategies That Worked For Gold's Gym

Gold's Gym has been around for decades and has an established legacy within the fitness industry.

This e-book covers the main retention strategies that Gold’s Gym has implemented over the past few years and how COVID-19 impacted fitness marketing in general. In a lot of ways, Gold’s put on a masterclass of what it takes to stay relevant, reach a broader audience and change their public perception. All while still staying true to who they are at their core.

Gleantap’s marketing automation proved to be pivotal in the gym’s business growth. But how did it actually work?

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Gleantap seamlessly integrates with your club management system and gathers member data and past behavior in real time.
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Engaging over 1.5 million members for brands like

" My experience has been excellent, and I plan on being a customer for a long time! The product is simple and intuitive while still providing all the capabilities found in much more expensive products on the market, and the ROI has exceeded my expectations. But above all, the 5-star customer service is what really sets them apart!"

Bevan Cox (Retro Fitness Franchise)