How to be great at targeted messaging for your members

Most fitness businesses are feeling the pinch of higher cost and lower…


Top 5 Easy Ways To Be The Best At Automated Text Message Marketing

A lot has been written about the importance of general marketing automation in…


Text Message Marketing - Still A Reliable Marketing Channel In 2019?

5 years ago, most marketers decided that text message marketing and email…


5 More Tips for Skillfully Collecting Customer Feedback

In 2018, the best way to serve your customer base is to find out what their…


How to Optimize the Customer Journey at Every Step

In today’s competitive market, customers have more choices than ever before.…


How User Experience and Customer Experience Go Hand-in-Hand

When you first start to plan any marketing strategy, you often try your best…


7 Best Practices for Improving the Customer Experience

Over the course of the last few years there has been a subtle but prominent…


5 Customer Retention Strategies that Actually Work

Over the last few years, there has been a dramatic shift in both the amount of…


Client Retention Tips: How to Deal with Difficult Customers

In 2018, whether you know it or not, you have probably participated in some…


customer segmentation

A Beginner's Guide to Customer Segmentation

For anyone who is trying to step up their marketing in today’s economy, finding…