The Customer Retention Strategies That Worked For Gold’s Gym

Gold’s Gym has been around for decades and has an established legacy within the fitness industry.

This e-book covers the main retention strategies that Gold’s Gym has implemented over the past few years and how COVID-19 impacted fitness marketing in general.

In a lot of ways, Gold’s put on a masterclass of what it takes to stay relevant, reach a broader audience and change their public perception. All while still staying true to who they are at their core.

Gleantap’s marketing automation proved to be pivotal in the gym’s business growth. But how did it actually work?

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Why Gleantap?

Gleantap seamlessly integrates with your club management system and gathers member data and past behavior in real time. Use our platform to analyze member data and send automated messaging when you need to.


Close more deals, acquire more customers, and retain them with ease.


Get a competitive edge with smarter insights into the data you already collect.


Keep your customers engaged with custom touchpoints via email and text.

We supercharge customer engagement for…

Ready to get started?

Let’s schedule a live demo with our sales team.