Insights and Analytics

Customer Insights Platform to Analyze Revenue Growth

Gleantap turns customer data into actionable insights. This helps you create smarter segments, personalize campaigns, and drive customer engagement and conversion.

Andrea Dunn Austin, Tx Profile Data Account Info Made a purchase Visited the club Clicked in the email Replied to NPS Survey Loyal Customer Lifetime Value $2,580 Source

Trusted by Leading B2C Brands

Golds Gym Logo
Excel Fitness Logo
Altitude Logo
Bikram Yoga Logo
One Health Clubs Logo
Denver Health & Fitness Logo
212 Fitness Logo
Rebounderz Logo
Urban Golf Performance Logo
BoulZeye Logo
Vent Fitness Logo
Club24 Logo
MVP Sports Clubs Logo
FunQuest Logo
BodyRok Logo
BodyFitTraining Logo
Launch Entertainment Park Logo
Ropes of Southern Utah Logo
Golds Gym Logo
Excel Fitness Logo
Altitude Logo
Bikram Yoga Logo
One Health Clubs Logo
Denver Health & Fitness Logo
212 Fitness Logo
Rebounderz Logo
Urban Golf Performance Logo
BoulZeye Logo
Vent Fitness Logo
Club24 Logo
MVP Sports Clubs Logo
FunQuest Logo
BodyRok Logo
BodyFitTraining Logo
Launch Entertainment Park Logo
Ropes of Southern Utah Logo
Deep Customer Analytics Software

Know Who Your Customer Is for Deeper Personalization

Gleantap lets you analyze customer data across campaigns, segments, journeys, behaviors, traits, and actions. Segment customers, identify your most loyal ones, and make smarter decisions.

Segment Analysis

Break down any customer group by gender, age, lifespan, visit frequency, and average purchase value to understand exactly who they are.

Loyal vs. Churned Comparison

Compare your most loyal customers against those who leave to identify the traits and behaviors that predict long-term retention.

Custom Metrics

Go beyond default data points by adding your own metrics to track exactly what matters to your business.

Membership status is Cancelled Cancel date in last 24 mo Gender List 1 List 2 List 3 List 4 Age Lifespan Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
AI Customer Analytics Software

Build AI-Powered Ideal Customer Profiles in Minutes

Gleantap's AI analyzes your customer data and surfaces the insights that matter most, without you having to dig for them.

Ideal Customer Profile

Get an AI-generated breakdown of your best customers by age, gender, source, visit frequency, purchase behavior, and preferred memberships.

Natural Language Queries

Ask questions about your data in plain language and get instant answers.

Custom Reports

Create reports for customer segmentation, engagement metrics, team sales performance, top products and memberships, and marketing source effectiveness.

Time Between visits Weekly IG FB WA X LD 5 to 6 4 to 5 3 to 4 2 to 3 1 to 2 0 Ideal customer profile Age 30 - 40 y.o Gender Female Membership Black Card Check-ins 3 Check-Ins Product Yoga & Pilates Age 30 - 40 y.o Behavior No visits in 60 days 60% likely to churn After a yoga class 30% likely to churn Took a class with john smith 72% likely to churn
Customer Journey Analytics Software

Track Every Step of the Customer Journey

Gleantap helps you track how customers move through each stage and which messages land, so you can personalize experiences at scale.

Step-Based Analysis

See exactly how many contacts are at each stage of your flow.

Actions Activity

Track deliveries, opens, clicks, bounces, and unsubscribes for every email and SMS campaign inside your flow.

Target Audience Report

See every contact in your flow, their current step, when they entered, and their status.

Customer Journey
Marketing Analytics Software

See Which Campaigns Convert Customers The Most

Gleantap gives you a real-time marketing dashboard to track campaign performance across all channels and touchpoints.

Marketing Dashboard

Track total contacts, reachable audience, active campaigns, and email reputation from one view.

Campaign Analysis

Track open rates, click-through rates, and conversions across every email and SMS campaign from one dashboard.

Send Time Intelligence

See your best days and hours to send based on real campaign engagement data.

Campaign and canvas performance this quarter CAMPAIGNS AND CANVASES New user onboarding canvas Nurture drip campaign At-risk retention canvas SENDS 126,208 45,450 20,301 CLICKS 4.8% 2.2% 5.1% CONVERS... 18,400 7,405 506 Conversions Jan Feb Mar Apr May Jun Jul Aug Oct Grow, engage, ask anything with the Gleantap
Sales Analytics Software

Track Your Customers At Every Sales Stage

Gleantap helps you visualize how your customers move from engagement to conversion across channels. Get the visibility you need to coach your team and hit your targets.

Pipeline Reports

Track lead status, conversion metrics, response times, and win percentages across every stage of your sales pipeline from one dashboard.

Conversion Path Analysis

Trace which touchpoints, reps, and sources drive the most revenue.

Team Performance

Monitor every rep's calls, messages, tasks, and appointments side by side.

Best day of engagement Thursday 3 - 5pm Top active customers 5 visits/mo Growth rate 10% MoM Canceled customers 20 - 30 year Female < 6mo
Customer Support Analytics Software

Understand How Customers Engage Across Every Channel

Gleantap tracks every customer interaction across email, SMS, chat, WhatsApp, Facebook Messenger, and Instagram DMs, so you always know how your team is performing.

Support Dashboard

Monitor conversation volume, response times, and conversation type breakdown across every channel.

AI vs. Human Handling

See exactly how many conversations your AI is resolving versus your human team to optimize coverage and response time.

Channel Performance

Identify which channels drive the most engagement and where customers are most likely to respond.

Source Attribution Weekly IG FB WA X LD AI Performance Monthly Jan Feb Mar Apr Jun Jul Aug Conversations 2,340 AI Only Conversations 2223 Calls Deflected 95%
KPI Tracking for Customer Insights

Track What Drives Revenue Across Every Location

Build scorecards around the KPIs that matter most, catch underperforming locations early, and act before churn or revenue loss hits.

Custom Scorecards

Set KPI benchmarks around visit frequency, campaign performance, and member retention for every location or franchise unit.

Cross-Location Benchmarking

Compare performance across all your locations from one view to spot gaps and replicate what your best units are doing.

Real-Time Dashboards

Monitor marketing, sales, and support metrics as they happen so you always have an accurate picture of your business.

Top Performing Locations Austin 8.2 / 10 Miami 7.6 / 10 San Diego 5.4 / 10 Lifetime Value $1800 +5% change Growth rate 10% MoM Churn rate 10%
integrations

Dozens of seamless integrations

The best software products play well with others. From data and metrics to marketing system and sales, we help you unify all your data to get a full overview of each and every customer.

Mindbody logo integrationDaxko logo integrationABC Fitness logo integrationJonas Fitness logo integrationSquare logo integrationShopify logo integrationZapier logo integrationCenterEdge logo integration
Explore Integrations
FAQs

Frequently Asked Questions

A customer insights platform collects, analyzes, and turns raw customer data into actionable intelligence about behaviors, preferences, and patterns. This helps B2C brands to make smarter marketing and sales decisions.
Gleantap is the top business analytics software for B2C brands that operate multiple franchises. Our platform offers real-time dashboards, custom scorecards, cross-location customer tracking, and workroom-based reporting. This allows every franchise unit and corporate team to track KPIs that matter.
An AI marketing analytics platform helps you analyze customer behavior patterns, churn risks, and identify which campaigns drive the most revenue. For businesses managing thousands of customers, it cuts through the data overload and tells you exactly who to target, when to reach them, and what’s most likely to bring them back.
Gleantap is the best marketing analytics software for B2C businesses in industries like fitness, healthcare, salons, and sports clubs. Our platform provides real-time dashboards, AI-powered customer insights, event-based behavioral segmentation, cross-location customer tracking, and campaign analytics.
A customer satisfaction data insights platform tracks review scores, NPS responses, visit frequency, purchase behavior, and engagement patterns across every location and channel. Together, these signals give you a complete picture of how satisfied your customers are and where experience gaps are costing you retention.

Know What Your Customers Want and Why

Gleantap turns raw data into customer intelligence insights that allow you to personalize campaigns, retain more members, and grow revenue across every location.